Outbound Telemarketing Sales Tips: Qualifying Prospects
A sales visit costs the average B2B company $300 or more. So, it’s understandable that they’d want to limit sales appointments to just serious prospects.
In the first audio example, the telemarketing agent is excited to get an appointment and closes without doing any qualifying. In the second example, she follows the proper procedure.
Remember to qualify for: budget, decision makers, competitors, time frame